The 2018 theme for SMW Lagos is “Closer”, which explores the intensifying conflict between community and individualism. The conversation will bring together a range of perspectives on the most productive ways to harness these forces to drive innovation, improve consumer experiences and bring people together. In this SMW Edition of Breakfast@36, the topic will be Can Regulating Social Media Bring Us Closer?
The speakers at the event are David Ole, Jide Taiwo, Allwell Okpi and Chika Ochonogor who will bring the perspectives of the advertising and media industries as well as of civil society and the law.
Breakfast@360 SMW Edition is part of the larger Social Media Week conference, which is hosted in 12 cities around the world. Breakfast@360 will take place on 28 February 2018 from 9:30 am to 11.30am at Filament’s office at 360, Herbert Macaulay Way, Yaba, Lagos.
Breakfast@360 SMW Edition will be one of over 100 other keynotes, panels discussions, master classes, digital installations, co-working spaces, and networking events exploring a wide range of topics including business, entertainment, education, technology and politics.
Breakfast@360 SMW Edition is free and open to the public, but you must register to attend. To learn more about Breakfast@360 SMW Edition or SMW Lagos 2018 and register visit www.smwlagos.com/sched.
About the Speakers
David is a marketing and communications specialist and the Planning Director of Sponge digital marketing agency. David has led and implemented the digital transformation agenda and consumer engagement strategies for a number of leading organizations such as Nestle, Reckitt Benckiser, First Bank, Coca-Cola, Diageo, MTN and Moet & Chandon.
Jide is a journalist and the Executive Editor of NET, publishers of TheNetng, Newsroom.ng, 234Star.com and ORIN.ng. Jide oversees the creation and distribution of hundred pieces of news items daily and is responsible for ensuring that his organisation entertains its audience while staying true to the ethics of journalism.
Allwell is a journalist and a researcher and community manager for Africa Check, a non-profit organisation which promotes accuracy in public debate and media in Africa. Allwell’s newsroom experience spans eight years. He has also led content development for communications consulting firms such as C&F Porter Novelli and Chain Reactions Nigeria.
Chika is the Lead Consultant of Filament and has over 10 years’ experience in legal practice. Chika began her career at Unilever UK working on advertising and IP matters and then qualified as an IP associate at Edwards Wildman UK. Before Filament, she led the technology, intellectual property, and media & entertainment department of a leading Nigerian firm.
Filament is a legal consultancy that specialises in technology, intellectual property, media & entertainment and advertising law. Filament provides legal and strategic advice mainly to businesses and companies in the technology and creative industries. We also serve anyone with an idea or intellectual property which is critical to their business. At Filament, we recognise that great businesses begin with great ideas. We guide and advise our clients from conceptualisation and creation through to protection, commercialisation and enforcement. In essence, we protect your ideas and your business.
ABOUT Social Media Week
Social Media Week, now in its 8th year, is a worldwide event exploring the social, cultural and economic impact of social media. Its mission is to help people and organizations connect through collaboration, learning and the sharing of ideas and information.
Social Media Week Lagos (SMW Lagos) produced by AFRIKA21 returns to Lagos, Nigeria for its 6th edition on the 26 February – 2 March 2018. Lagos is the first African city to host the annual event and to date over 25,000 people have participated in SMW Lagos. For more information visit www.socialmediaweek.org
Source: Filament Consulting